The price of medicines is a barrier for about one billion people on the planet, for citizens in developing countries as well as middle-class families in the richest country in the world, the United States.
Today is World Health Day, when for 24 hours public health advocates (including me) are calling out key issues preventing people from fully living life.
One obstacle for too many people is the cost of drugs and supplies that save lives and help people add life to years. For example, bug bites can be deadly if you’re talking about the 50% of the world’s population that’s at risk for malaria, dengue, leishmaniasis and yellow fever. All of these deadly diseases can be prevented with peoples’ access to bednets, long-sleeved shirts and long-legged trousers, and insect repellent. In this case, preventive “medicine” takes the form of simple supplies that can make the difference between life and death. This is today’s key message from the World Health Organization.
You can sign the declaration for universal access to affordable medicines here.
Richard Branson of Virgin (whose nonprofit, Unite, supports many good causes) signed, and wrote this letter about why he supports this effort.
The next time your physician prescribes a treatment that you get filled at a pharmacy or hospital, consider yourself a very fortunate health citizen. One in 3 people in the U.S. can’t afford food, medication, or both.
One of the best aspects of my work is collaborating across the health/care ecosystem to address how health citizens can deal with health care costs and and care for families. I'm grateful to have collaborated with Fidelity on their research into this issue, 
I'm gratified to be named on 
I’m celebrating America’s 250th birthday both patriotically and professionally, honored that the NLM included my 2010 paper, “How Smartphones Are Changing Healthcare for Consumers and Patients” as one of 250 items curated for the digital archive of 250 Years of American Medicine.