Hims and Hers and Hearts – Cardiology Blurs Into DTC Retail Health
Statin therapy has been used for decades to lower cholesterol with the goal of reducing mortality and preventing cardiovascular problems such as heart attacks and strokes. Hims & Hers announced a new service offering for health consumers and clinicians concerned about heart health called Heart Health by Hims. This is Hims & Hers’ first foray into cardiovascular health, working in collaboration with the American College of Cardiology (ACC). ACC clinical guidelines will inform the Hims’ provider platform for the program. “Prevention is the ideal mechanism to decrease cardiovascular events and ensure optimal heart
A Public Health Wake-Up Call: Reading Between the Lines in IQVIA’s 2023 Use of Medicines Report
Reviewing the annual 2023 report from the IQVIA Institute for Human Data Science discussing The Use of Medicines in the U.S. is always a detailed, deep, and insightful dive into the state of prescription drugs. It’s a volume speaking volumes on the current picture of prescribed meds, spending and revenues, health care utilization trends, and a forecast looking out to 2027. In my read of this year’s review, I see a flashing light for U.S. health care: “Wake up, public health!” I’ve pulled out a few of the data points that speak to me about population health, prevention and early
Your Home as Clinical Lab: Withings Brings “Your Urine, Your Self” to #CES2023
We’ve all been morphing our homes into our personal HealthQuarters since the start of the coronavirus era. Millions of global health citizens have taken to telehealth who never used a health care “digital front door” before. Other patients adopted remote health monitoring to avoid perennial visits to doctors for managing chronic conditions like diabetes or heart disease. From the kitchen to the bedroom, our homes have become our health hubs. And now, to the bathroom and specifically, the toilet. Withings, maker of my personally favorite connected weight scale, announced U-Scan, a direct-to-consumer lab test platform that analyzes our urine from
Can't wait for 2024 CES to brainstorm and share perspectives on health consumers, digital health, and the new HomeCare and retail health closer-to-home. See you in January 2024 for a great start to the New Year....
Health tech is now mainstream at the annual CES (aka Consumer Electronics Show) in Las Vegas #CES2024 and I'll be there collaborating with clients and innovators starting with the Media Days and into the conference and convention floor meeting up with the latest digital health goodness -- as well as smart home, smart cars, and, well, pretty much smart-everything that helps us make health at home.
I'm looking forward to meeting up with health care stakeholders at the upcoming Transform event convened by Medical Marketing + Media in NYC.