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An Antidote to Loneliness – Amazon’s 2023 Holiday Ad-Video Is A Lesson in Social Health, Aging and Love

To complement today’s sobering Health Populi post discussing Accenture’s 2024 Life Trends Study — an outlook for a decade of “deconstruction” based on technology and other trends in the ether — I share with you Amazon’s ad for this holiday season gift-giving motivation. The agency responsible for the campaign, Hungry Man and director Wayne McClammy, weave together a beautiful plotline of friendship, the Beatles’ In My Life, and a time-traveling image that captivated me. The evidence base on loneliness and aging is deep and quantifiable: loneliness can kill like a daily inhalation of a pack of cigarettes. It is up

 

Barbie in Health Care – Joining the Barbie Zeitgeist

Barbie is having a moment, marketers agree. This weekend, many of us will buy movie tickets (yes, to see “real” movies in “real” brick-and-mortar cinemas) to see both the new film Oppenheimer along with the Barbie movie.           So many movie-goers will be making it a double-feature experience that started as a meme, the portmanteau “Barbenheimer,” to mark the cultural-phenomenon moment. And the marketing frenzy accompanying the release of Greta Gerwig’s film has been an astonishing plethora of collaborations with consumer-goods companies and retailers. To join the pink-inspired fray, I’m featuring Barbie’s health care lives in

 

The Growing Pet Economy – What It Means for Human Health, Well-Being, and Healthcare Costs

Our pets can be personal and family drivers of health and health care cost savings, according to a new study from  according to a new report from researchers at George Mason University published in their paper, Health Care Cost Savings of Pet Ownership. Reviewing this new paper inspired me to explore the current state of the pet/health market and implications for their human families, my weaving of various stories explored in this Health Populi blog post. Some of the key signposts we’ll cover are: The report on pet ownership driving owners’ health care cost savings A new market analysis of

 

More Consumers Expect Health/Care Companies to Be Purpose-Ful Versus All Other Industries

If your organization serves health consumers, patients, and caregivers, and you’re asking them to spend money on your services or products, then you’ll do well to be clear on your values and sense of purpose. In the latest Ipsos look into the future of “Purpose,” we find that consumers look most to health and pharmacy companies for shared values, compared with other industries people patronize such as food and grocery, technology and banks.                   To understand where Ipsos is coming from on this aspect of ESG, we’ll start with their territory map

 

The Future of Love and How It Could Shape Health, Well-Being, and Daily Living

“The future of love is bound to the institutions that have historically shaped and defined it,” Ipsos’s What the Future: Love report begins. Consider: religion, government, financial institutions….and the health care ecosystem, as well. On this Valentine’s Day 14th February 2023, it is a good time to consider this convergence as health politics, financial well-being, and emerging technologies will be re-shaping institutions and consumers in the coming months and near-term.           The Ipsos researchers have been assessing the future of many aspects of our lives over the past couple of years, such as the future of wellness,

 

Health Is Social, With More People Using Apps for Physical and Emotional Wellbeing

People who need people aren’t just the luckiest people in the world: they derive greater benefits through monitoring their health via apps that make it easier to make healthy choices. Channeling Barbra Streisand here to call out a key finding in new consumer research from Kantar on Connecting with the Health & Wellness Community.           Kantar polled 10,000 online consumers in ten countries to gain perspectives on health citizens’ physical and emotional health and the role of technology to bolster (or diminish) well-being. The nations surveyed included Brazil, China, France, Germany, India, Singapore, South Africa, Spain,

 

More Americans Trust Small Biz and the Military than the Medical System, Gallup Finds

The most trusted institutions in the U.S. are small business and the military, the only two sectors in which a majority of Americans have confidence. Americans’ trust in institutions hit new historic lows in 2022, Gallup found in its latest poll of U.S. sentiment across all major sectors.                 Today, more Americans have faith in the police than in the medical system, according to a Gallup poll finding that Confidence in U.S. Institutions Down; Average at New Low. published this week of Independence Day 2022. Confidence runs from a higher of 68% for

 

From Better for Me to Better for “We” — NielsenIQ’s New Consumer Hierarchy of Health

People around the world have made health a “proactive priority,” most important to live a longer, healthier life, to avoid preventable diseases, to protect against disease, and to look and feel healthier, according to NielsenIQ’s latest health and wellness report. As the triangle here illustrates, NielsenIQ has turned Maslow’s Hierarchy of Needs upside down, shifting protective and physical needs to the top rung and altruistic — the “me-to-we” ethos — at the base. Note the translations of these needs, on the ride, into the “care” flows — moving from urgent care down to self-care, preventive care, innovative care, and selfless

 

#HelloHumankindness and Happy New Year….

When Dignity Health, the Catholic health care system, launched the “Hello humankindness” PR campaign in June 2013, well, they had me at “Hello.” When the project went live, Dignity Health’s President/CEO Lloyd Dean provided the rationale for the program, saying: “What’s missing in the public discourse about health care is the fact that while medicine has the power to cure, it’s humanity that holds the power to heal.” Dean pointed to two drivers shaping U.S. culture and the nation’s health care industry: The institutionalization of health care, and, The decline of civility in society. That was 2013. #HelloHumankindness sought to

 

The Healthiest Communities in the U.S. After the Pandemic – U.S. News & Aetna Foundation’s Post-COVID Lists

Some of America’s least-healthy communities are also those that index greater for vaccine hesitancy and other risks for well-being, found in U.S. News & World Report’s 2021 Healthiest Communities Rankings. U.S. News collaborated with the Aetna Foundation, CVS Health’s philanthropic arm, in this fourth annual list of the top geographies for well-being in the U.S. Six of the top ten healthiest towns in America are located in the state of Colorado. But #1 belongs to Los Alamos County, New Mexico, which also ranked first in ___. Beyond Colorado and New Mexico, we find that Virginia fared well for health in

 

Getting Vaccinated Has Mental Health Benefits, Walgreens Finds

Most people in the U.S. who have received at least one COVID-19 vaccine shot have a welcoming side-effect: peace of mind and mental health, according to a survey conducted by Walgreens in April 2021. Three in four people said that getting vaccinated positively impacted their mental health, feeling some kind of relief, thankfulness, or optimism, among other sentiments. Walgreens conducted the poll online among 1,500 U.S. adults over 18 years of age between April 19 and 21st, 2021. The activities people are most excited to do once vaccinated with full immunity are to see family and friends (among 60% of

 

Stay Calm In Your Head(space) – An Update on Meditation-As-Medicine

On U.S. Election Night, November 3, 2020, CNN’s John King stood in front of the “Key Race Alert” screen, announcing state-by-state polling results with the oft-used headline, “Too Early To Call.” That persistent media-moment was stressful for the millions of voters watching the multiple hairline-close battles from state to state. Then there was that company logo strategically placed at the lower left corner of the screen, as in “Brought to you by Calm.” Calm is but one of a growing portfolio of tools that health citizens can use to manage anxiety and stress, get to sleep (and stay sleeping), and

 

Depression and Anxiety are Toxic Side Effects of the Coronavirus Pandemic

Most psychologists in the U.S. treated more patients in the first six months of the coronavirus pandemic, shifting their practices to telehealth platforms. These therapists got more referrals and saw fewer cancellations, and one-third treated patients who lived in a different state from their practice site, according to Patients with Depression and Anxiety Surge as Psychologists Respond to the Coronavirus Pandemic from the American Psychological Association (APA). For this study, APA polled 1,787 licensed psychologists (both members and non-members in the Association) in the U.S. between late August and early October 2020. This year, APA has published four reports on

 

The Pandemic Has Been a Shock to Our System – Learning from Known

The coronavirus pandemic has been a shock to people across all aspects of everyday living, for older and younger people, for work and school, for entertainment and travel — all impacting our hearts, minds, and wallets. “As the bedrock of daily life was shaken, uncertainty predictably emerged as the prevailing emotion of our time but this universal problem was eliciting a highly differentiated reaction in different people,” Kern Schireson, CEO of Known, observed. His company has conducted a large quantitative and qualitative research program culminating in a first report, The Human Condition 2020: A Shock To The System. Known’s team of

 

Keep Calm and Carry On With Counting the Votes: How CNN Allied With A Tele-Mental Health App

Yesterday, the 4th of November 2020, the cable network CNN published a story titled, “Survive election uncertainty with these expert tips on how to cope.” That morning-after-the-Election-night-before followed CNN’s allying on #2020Elections night with the Calm app — a marketing alliance meant to address the real phenomenon of political stress that has been ramping up in the U.S. for several years. I liked Teen Vogue‘s coverage of the story best, and linked it here, but you can also view lenses on the event in: Adweek, Meditation App Calm Was the Most 2020 Brand Partner for CNN’s Election Coverage, whose key

 

My ABCovid-19 Journal – Day 1 of 5, “A” through “E”

My friends… It’s time in this pandemic journey that I take a full week to re-charge and bask in the midst of nature, a lake, farm-to-table food, wine-making, and the love of and therapeutic time with my wonderful husband. My gift to you all this week, 10th – 14th August, is to share with you pages from my “ABCovid-19 Journal” that I created/curated in the first weeks of the coronavirus pandemic. We all have our hacks for managing stress and discomfort, and in the first weeks of COVID-19, this was my life-saver. Journaling is one of my self-care strategies; think

 

The Coronavirus Impact on American Life, Part 2 – Our Mental Health

As the coronavirus pandemic’s curve of infected Americans ratchets up in the U.S., people are seeking comfort from listening to Dolly Parton’s bedtime stories, crushing on Dr. Anthony Fauci’s science-wrapped-with-empathy, and streaming the Tiger King on Netflix. These and other self-care tactics are taking hold in the U.S. as most people are “social distancing” or sheltering in place, based on numbers from the early April 2020 Kaiser Family Foundation health tracking poll on the impact of the coronavirus on American life. While the collective practice of #StayHome to #FlattenTheCurve is the best-practice advice from the science leaders at CDC, the NIAID

 

The Book on Deaths of Despair – Deaton & Case On Education, Pain, Work and the Future of Capitalism

Anne Case and Angus Deaton were working in a cabin in Montana the summer of 2014. Upon analyzing mortality data from the U.S. Centers for Disease Control, they noticed that death rates were rising among middle-aged white people. “We must have hit a wrong key,” they note in the introduction of their book, Deaths of Despair and the Future of Capitalism. This reversal of life span in America ran counter to a decades-long trend of lower mortality in the U.S., a 20th century accomplishment, Case and Deaton recount. In the 300 pages that follow, the researchers deeply dive into and

 

The 2020 Social Determinants of Health: Connectivity, Art, Air and Love

Across the U.S., the health/care ecosystem warmly embraced social determinants of health as a concept in 2019. A few of the mainstreaming-of-SDoH signposts in 2019 were: Cigna studying and focusing in on loneliness as a health and wellness risk factor Humana’s Bold Goal initiative targeting Medicare Advantage enrollees CVS building out an SDOH platform, collaborating with Unite US for the effort UPMC launching a social impact program focusing on SDoH, among other projects investing in social factors that bolster public health. As I pointed out in my 2020 Health Populi trendcast, the private sector is taking on more public health

 

Art As Medicine – WHO Weaves the Evidence for Arts’ Role in Improving Health

“What’s the evidence on the role of the arts in improving health and well-being?” asks a report from the World Health Organization‘s Europe region team (WHO-Europe). There’s a lot of proof supporting arts-as-medicine, WHO details in this paper, which synthesizes research published in over 3,000 studies. The first chart illustrates the logic model that bridges arts to health in three segments: “Components” of arts programs, including but not limited to cognitive stimulation (e.g., learning a new arts skill such as painting, drawing or journaling), social interaction (e.g., participating in theatre), physical activity (e.g., dance), and evocation of emotion (e.g., listening

 

There Is No Health Without Mental Health – Today Is World Mental Health Day

There is no health without mental health. Every 40 seconds, someone loses their life to suicide. So #LetsTalk (the Twitter hashtag to share stories and research and support on the social feed). Today is October 10th, World Mental Health Day. As we go about our lives today and truly every day, we should be mindful that mental health is all about each of us individually, and all of us in our communities and in the world. First, let’s hear from Prince Harry and Ed Sheeran (who, video spoiler alert, decides to pivot his lyrics to a draft song titled “Gingers

 

Intent, Insiders/Outsiders and Insights — Disney Institute’s Women’s Leadership Summit

There are many forms of magic inspired by Disney, the company. There’s the obvious attraction, the Magic Kingdom, that was Walt’s original destination vision, “imagineered” in 1932. Then there are other kinds of magic. The one I’m deep into in the moment is inspiration, ideation, and “reimagineering” my own thinking about work, legacy, and social justice. I’m grateful to have had the opportunity to spend much of this week at the inaugural Disney Institute Women’s Leadership Summit. The Institute convened about 300 women (and a handful of brave “He-for-She” men keen on diversity) in Orlando to learn about and brainstorm

 

People Want to Flourish, Not Just Live – Speaking Health Politics to Real People

“How should we define ‘health?'” a 2011 BMJ article asked. The context for the question was that the 1948 World Health Organization definition of health — that health is, “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity”– was not so useful in the 21st century. The authors, a global, multidisciplinary team from Europe, Canada and the U.S., asserted that by 2011, human health was marked less by infectious disease and more by non-communicable conditions that could be highly influenced, reversed and prevented through self-care by the individual and public health policy

 

In the Modern Workplace, Workers Favor More Money, New Kinds of Benefits, and Purpose

Today, April 2nd, is National Employee Benefits Day. Who knew? To mark the occasion, I’m mining an important new report from  MetLife, Thriving in the New Work-Life World, the company’s 17th annual U.S. employee benefit trends study with new data for 2019. For the research, MetLife interviewed 2,500 benefits decision makers and influencers of companies with at least two employees. 20% of the firms employed over 10,000 workers; 20%, 50 and fewer staff. Companies polled represented a broad range of industries: 11% in health care and social assistance, 10% in education, 9% manufacturing, 8% each retail and information technology, 7%

 

What If Marie Kondo Reorganized Health Care in the U.S.?

Have you read the life changing magic of tidying up, or Spark Joy, books by Marie Kondo? Her new Netflix series, Tidying Up with Marie Kondo debuted on January 1, and has enjoyed passionate early viewership by consumers in America who are among the world’s major hoarders. If you opened any pop culture magazine or newspaper in the past week, you probably saw the results of a PR blitz promoting KonMari, the trademarked name for Marie’s clean-out method. As an example, the Wall Street Journal discussed the phenomenon in Ben Zimmer’s profile, “A Guru of Organizing Becomes A Verb” published this weekend

 

Costs, Consumerism, Cyber and Care, Everywhere – The 2019 Health Populi TrendCast

Today is Boxing Day and St. Stephens Day for people who celebrate Christmas, so I share this post as a holiday gift with well-wishes for you and those you love. The tea leaves have been brewing here at THINK-Health as we prepared our 2019 forecast at the convergence of consumers, health, and technology. Here’s our trend-weaving of 4 C’s for 2019: costs, consumerism, cyber and care, everywhere… Health care costs will continue to be a mainstream pocketbook issue for patients and caregivers, with consequences for payors, suppliers and ultimately, policymakers. Legislators inside the DC Beltway will be challenged by the

 

Money First, Then Kids: The State of the American Family in 2018

Most American families with children at home are concerned about paying bills on a monthly basis. One in two people have had at least one personal “economic crisis” in the past year, we learn in the American Family Survey 2018, released last week from Deseret News and The Brookings Institution. The project surveyed 3,000 U.S. adults across the general population, fielded online by YouGov. This poll, conducted since 2005, looks at the state of U.S. families through several issue lenses: the state of marriage and family, parents and teenagers, sexual harassment (with 2018 birthing the #MeToo movement), social capital and

 

Radicalizing Kindness for Health: Learning from Bhutan

“Happiness is within, but not within you alone as it is among us. If we can create happiness in a community, then we will be able to attain happiness as individuals,” observed Saamdu Chetri speaking at the International Psychological Congress last week. Chetri is head of Bhutan’s Gross National Happiness Centre, which developed the Gross National Happiness Index. The phrase “Gross National Happiness” was first mentioned in 1972 by the 4th King of Bhutan, King Jigme Singye Wangchuck in an interview with the Financial Times. King Wangchuck said that, “Gross National Happiness is more important than Gross Domestic Product.” The GNH