Stress Is Playing A Big Role in Consumers’ Food Habits: Food-As-Medicine Update from IFIC
By Jane Sarasohn-Kahn on 18 May 2022 in Anxiety, Coronavirus, COVID-19, Demographics and health, DIY, Financial health, Food and health, Grocery stores, Health at home, Health care marketing, Health Consumers, Health costs, Health Economics, Health ecosystem, Health engagement, Health marketing, Health media, Health policy, Healthcare DIY, Nutrition, Popular culture and health, Prevention, Public health, SDoH, Self-care, Shopping and health, Social determinants of health, Stress, Sustainability, Transparency, Vitamins, Wellbeing
The COVID-19 pandemic accelerated consumers, globally, to take on more DIY roles as well as self-care for health and well-being. In addition, anxiety and stress are mainstream across demographics and have impacted the way people select and consume food, based on findings in the 2022 Food and Health Survey from the International Food Information Council (IFIC). In this 17th annual consumer survey, IFIC points to two underlying macro trends that are re-shaping peoples’ relationship with food and health: the pandemic’s impact, and “significant” generational shifts in taste, consumption, and values about nutrition and sustainability.
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